Google & Meta Ads Management

Get More Leads from Google Search.

Performance-focused Google Ads and Meta Ads — planned, tracked and optimized to bring you calls, WhatsApp enquiries, leads and sales.

  • Google Ads
  • Meta Ads
  • Conversion Tracking
  • Transparent Reporting
Google Ads and Meta Ads performance dashboard showing leads, conversions and cost per lead
Google vs Meta

Two Platforms. Two Kinds of Buyers.

Google reaches people who are already searching. Meta reaches people before they search. The best results usually come from using both — the right way.

Google Ads

Capture Demand

Show up when people search for exactly what you sell — "dentist near me", "buy running shoes", "CA firm in Noida".

  • High buying intent
  • Search, Maps, YouTube & Shopping
  • Best for calls, enquiries & sales
Meta Ads

Create Demand

Reach the right people on Facebook and Instagram by location, age, interests and behaviour — before they start searching.

  • Huge reach at lower cost
  • Reels, Stories & Feed ads
  • Best for leads, WhatsApp & awareness
Our approach: We recommend the right mix for your business, goal and budget — not a one-size-fits-all plan.
Campaigns We Run

Every Campaign Type, Under One Roof

Google Ads

  • Search AdsText ads on Google search results for high-intent keywords.
  • Performance MaxAI-driven campaigns across Search, Maps, YouTube, Display and Gmail.
  • Local & Call AdsDrive calls, directions and store visits from nearby customers.
  • YouTube AdsVideo ads that build awareness and remarketing audiences.
  • Shopping AdsProduct listings with image and price for e-commerce brands.
  • Demand Gen & DisplayVisual ads across Google's network to reach new audiences.

Meta Ads

  • Lead Form AdsCollect enquiries directly inside Facebook and Instagram.
  • Click-to-WhatsAppStart conversations straight on your WhatsApp.
  • Instagram DM AdsTurn ad viewers into direct message conversations.
  • Conversion & SalesDrive purchases and sign-ups on your website.
  • RetargetingBring back people who visited, engaged or almost bought.
  • Reels & Story AdsFull-screen video ads built for how people scroll.
What's Included

Full-Service Ads Management

We handle everything from planning to reporting — so every rupee has a clear job.

Start Here

Account Audit

Find wasted spend and missed opportunities in your current ads.

  • Campaign & keyword review
  • Tracking health check
  • Quick-win action list

Strategy & Budget Planning

A clear plan for platforms, campaigns and spend.

  • Goal & KPI setting
  • Platform & budget split
  • Location & timing plan

Keyword & Audience Research

Target the people most likely to become customers.

  • Buyer-intent keywords
  • Negative keyword lists
  • Interest & lookalike audiences
In-House

Ad Copy & Creatives

Ads that stop the scroll and get the click.

  • Search ad copy & extensions
  • Static, carousel & Reel ads
  • A/B creative testing

Landing Page Optimization

Pages built to turn clicks into enquiries.

  • Clear offer & headline
  • WhatsApp, call & form CTAs
  • Speed & mobile checks
Most Important

Conversion Tracking

Know exactly which ads bring leads and sales.

  • GA4 & Google Tag Manager
  • Meta Pixel & Conversions API
  • Call & WhatsApp lead tracking

Bid & Budget Optimization

Regular tuning to lower cost per lead over time.

  • Bid strategy management
  • Pausing poor performers
  • Scaling winning campaigns

Retargeting

Win back visitors who didn't convert the first time.

  • Website visitor audiences
  • Video & engagement audiences
  • Offer-based follow-up ads

Reporting & Reviews

Clear numbers and a plan for what's next.

  • Monthly performance report
  • Lead & cost breakdown
  • Review call with your team
How We Turn Ads into Customers

We Manage the Full Journey

Clicks are only the start. We optimize every step until a lead becomes a customer.

  1. 1

    Reach

    Right audience, right location, right time.

  2. 2

    Click

    Ads and offers worth clicking.

  3. 3

    Lead

    Landing pages, forms and WhatsApp that convert.

  4. 4

    Follow-up

    Fast lead alerts so your team responds quickly.

  5. 5

    Customer

    Track which ads bring real business.

What We Report

Numbers That Actually Matter

We don't stop at clicks and impressions. Every report shows what your ad spend brought back to your business.

  • Leads, calls and WhatsApp enquiries
  • Cost per lead and cost per sale
  • Which campaigns, ads and keywords work best
  • Clear next steps for the coming month
Key metrics we track
CPLCost per lead
CPACost per acquisition
ROASReturn on ad spend
CVRConversion rate
CTRClick-through rate
QSQuality score

Transparent by Default

✓Ad spend paid directly to Google & Meta
✓Ad accounts in your business name
✓Full access to your accounts & data
✓Management fee kept separate from ad budget
Our Process

From Audit to Scale

  1. 1

    Audit & Goals

    Understand your business, offer, audience and current results.

  2. 2

    Setup & Tracking

    Accounts, conversion tracking and landing pages ready.

  3. 3

    Launch

    Campaigns go live with tested ads and audiences.

  4. 4

    Optimize

    Regular bid, keyword, audience and creative improvements.

  5. 5

    Scale

    Increase budget on what works, cut what doesn't.

Who It's For

Built for Businesses That Want Leads

  • Clinics & Hospitals
  • Real Estate
  • Education & Coaching
  • Restaurants & Cafes
  • Salons & Spas
  • Gyms & Fitness
  • D2C & E-commerce
  • Interior Designers
  • B2B & Manufacturing
  • Professional Services
  • Multi-Location Brands
FAQ

Google & Meta Ads FAQs

Should I run Google Ads or Meta Ads?

It depends on your business. Google Ads works best when people actively search for your service or product. Meta Ads work well for reaching new people, generating leads and building awareness. Many businesses get the best results from both, and we recommend the right mix after understanding your goals.

How much budget do I need?

There is no fixed number — it depends on your industry, location, competition and goals. We'll recommend a starting budget after an audit, then adjust based on real results.

How soon will I get leads?

Ads can start bringing enquiries soon after campaigns go live. The first few weeks are a learning phase, and cost per lead usually improves as we optimize targeting, keywords and creatives.

Who owns the ad accounts?

Your business does. Ad accounts are set up in your name, ad spend is paid directly to Google and Meta, and you always have full access to your accounts and data.

Do you create the ads and creatives?

Yes. Our in-house team writes ad copy and designs static, carousel and video ads, and we test different versions to find what works best.

Do you set up conversion tracking?

Yes. We set up GA4, Google Tag Manager, Meta Pixel, Conversions API and call or WhatsApp tracking where possible, so you can see which ads bring real leads.

How do you improve lead quality?

We refine keywords, add negative keywords, adjust audiences, improve landing pages and use qualifying questions in lead forms — and we use your feedback on lead quality to optimize further.

Can you guarantee a fixed number of leads?

No honest agency can. Results depend on your budget, offer, competition and how quickly leads are followed up. We focus on steadily improving cost per lead and lead quality, and report results transparently.

How often will I get reports?

You get a monthly performance report with a review call, and we share important updates in between. You can also check live results in your own ad accounts anytime.

Make Every Rupee Work Harder

Get a free audit of your Google and Meta Ads — or a launch plan if you're just starting out.