App Store Optimization (ASO) Services
Increase App Visibility, Installs & Organic Growth on Play Store & App Store
Digital Fruits delivers App Store Optimization (ASO) Services to help mobile apps rank higher, get discovered faster, and drive quality organic installs on Google Play Store and Apple App Store.
- Publishing an app is step one
- Optimizing it is what drives installs, retention & growth
We turn your app listing into a high-performing acquisition channel.
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Why ASO Is Critical for App Growth
Most app installs start with store search & discovery.
Apps fail to grow because:
- App titles & descriptions aren’t keyword-optimized
- Icons & screenshots don’t convert
- Ratings & reviews are unmanaged
- Listings aren’t aligned with user intent
Our App Store Optimization Services
ASO Keyword Research & Ranking Optimization
We target keywords that drive installs — not just traffic.
- High-intent keyword research (Play Store & App Store)
- App title, subtitle & short description
- Long description keyword placement
- Category & competitor keyword analysis
Result:
- Higher keyword rankings
- More discovery from store search
- Consistent organic installs
App Listing Conversion Optimization (CRO)
Visibility matters only if users install.
We improve:
- App icon appeal & clarity
- Screenshot storytelling & value messaging
- Preview video & visual flow
- Store listing A/B testing strategy
Result:
- Higher click-to-install rate
- Better user engagement
- Lower cost per install
Ratings, Reviews & Trust Optimization
Trust drives installs.
- Review & rating improvement strategy
- User feedback analysis
- Store response & reputation management
- Rating drop prevention insights
Result:
- Higher average ratings
- Better store trust signals
Improved install conversions
Platform-Specific ASO (Play Store & App Store)
Each store works differently — we optimize accordingly.
We cover:
- Google Play ASO (metadata, tags, updates)
- Apple App Store ASO (title, subtitle, keyword field)
- Policy & guideline compliance
- Update & release optimization
Result:
- Platform-aligned growth
- Faster indexing & ranking
- Reduced rejection risks
ASO Analytics, Tracking & Continuous Optimization
ASO is not one-time — it compounds.
- Keyword ranking movement
- Store impressions → installs
- Conversion rate improvements
- Ongoing optimization opportunities
Result:
- Data-driven growth
- Long-term performance gains
Predictable install pipeline
Trusted by Startups, Enterprises & Unicorn Brands
Case Study – From Slow & Unoptimized to SEO-Ready!
Case Study: How Digital Fruits Helped Creative GAGA Achieve 10X Social Media Growth in Two Years
Client Overview
- Brand: Creative GAGA
- Website: www.creativegaga.com
- Industry: Art, Design & Creative Media
Website: www.creativegaga.com
Case Study: How Digital Fruits Helped eRemedium Achieve 50X Leads & 1 Lakh YouTube Subscribers in 18 Months
Client Overview
- Brand: eRemedium
- Website: www.eremedium.in
- Industry: Healthcare & Digital Medical Solutions
Website: www.eremedium.in
Case Study: BeepKart’s 20X Growth with Hyperlocal Marketing & SEO
Client Overview
- Brand: BeepKart
- Website: www.beepkart.com
- Industry: Pre-Owned Two-Wheeler Marketplace
Website: www.beepkart.com
FAQs – App Store Optimization Services
Is ASO different from app marketing?
Yes. ASO focuses on organic discovery inside app stores, while app marketing often includes paid campaigns.
Does ASO help reduce paid ad costs?
Absolutely. Strong ASO improves conversion rates, reducing cost per install (CPI).
How long does ASO take to show results?
Initial improvements can appear within 2–4 weeks, with compounding growth over time.
Is ASO a one-time activity?
No. Continuous optimization delivers long-term growth and stability.
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